Minor in Online and Social Gaming
Discover how to turn your passionate hobby into a lucrative career with Mount Union's minor in online and social gaming. Combining our established media and business curricula with our successful varsity esports team, this program will prepare you for a unique career in this rapidly growing industry.
According to Deloitte's 2023 Digital Media Trends Report, 40% of those in the Generation Z and millennial populations reported socializing more in video games than in the physical world. With students entering the media profession in a variety of personalized ways, this modern program is suited to your professional aspirations.
If you are interested in esports, mobile gaming, digital or integrated marketing, sports and fantasy betting, collaborative gaming, live streaming, content creator talent management, online community management, or market research, then our online and social gaming program is for you. The gaming minor is a fantastic complement to our strong programs in media, marketing, management, or sport business.
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Curriculum
Core: (10 credits)
- Gaming in the 21st Century (2 credit hours)
- Interactive Media Production (2 credit hours)
- Interactive Media ( 4 credit hours Abbie)
- Capstone OR Supervised Internship (2 credit hours)
Electives (minimum of 9 credits)
Courses may include:
- MDA 132- Introduction to Media and Culture (2)
- MDA 254 Social Media Strategies (4)
- ART 217 Intro to Graphic Design (3)
- MKT 220- Marketing Principals (4)
- MKT 395- Digital Marketing (MKT 220 Prereq) (2)
- MKT 370- Consumer Behavior (4)
- MKT 371- Integrated Marketing Communication (4)
- MKT 372- Marketing Research (4)
- MTH 123- Elementary Statistics (4)
- PRN 150- Strategic Public Relations 1 (2)
- MDA 150- Multimedia Storytelling (4)
- SPB 100 – Intro to Sport Business (4)
- BUS 100- Introduction to Business (2)
- ENT 150- Intro to Entrepreneurship (4)
- SPB 200- Sport Event and Venue Management (4)
- SPB 210- Analytics, Business Intelligence & New Media in Sport (4)
- COA 310- Psychology of Coaching (4)
Example elective pathways according to professional interest:
Esports Analysis:
- MDA 132- Introduction to Media and Culture (2)
- MTH 123- Elementary Statistics (4)
- SPB 210 – Analytics, Business Intelligence, & New Media in Sport (4)
Online marketing in the gaming space:
- MKT 220- Marketing Principals (4)
- MKT 395- Digital Marketing (2)
- MKT 370- Consumer Behavior (4)
Online corporate partnership manager:
- PRN 150- Strategic Public Relations 1 (2)
- ENT 150- Intro to Entrepreneurship (4)
- MDA 254 Social Media Strategies (4)
Esports coaching:
- SPB 200 – Sport Event and Venue Management (4)
- COA 310- Psychology of Coaching (4)
- MDA 254 Social Media Strategies (4)
Online game-player:
- MDA 132- Introduction to Media and Culture (2)
- ENT 150- Intro to Entrepreneurship (4)
- MDA 254 Social Media Strategies (4)
Digital branding:
- ART 217 Intro to Graphic Design (3)
- MKT 220- Marketing Principals (4)
- MDA 150- Multimedia Storytelling (4)
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Learning Objectives
- Develop a comprehensive understanding of the technologies and platforms used for streaming content, including video and audio streaming.
- Learn to create and produce high-quality streaming content, encompassing video production, audio production, and live streaming techniques.
- Learn the fundamental principles of interactive media and emerging technology and genres in the industry.
- Explore strategies for engaging and retaining online audiences through interactive features, chat moderation, and community-building.
- Create a capstone streaming project that showcases the knowledge and skills acquired throughout the program.
- Learn through experience promoting, marketing, and running a gaming event.