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Strategic Plan

DEVELOP STRATEGIC PARTNERSHIPS

Although, historically, many colleges and universities, especially small, private institutions, have chosen to go it alone when facing periods of challenge, modern times demand a shift in strategy. While the volatility of the higher education environment has rendered many institutions vulnerable, Mount Union is committed to transcending the barriers as we pave the way for student success. A partnership evolution may be the catalyst for not only surviving but thriving in the higher education arena. 

A student working with a patient in a PA classroom

STRATEGIC ACTION #1

Partner with employers to explore programmatic development based on their training, continuing education, and degree-required needs.


Action Owner

William Cunion

  

Learn More About Continuing Education

2024-2025 GOALS AND UPDATES


Goal #1
Continue to explore certifications and other non-credit credentials.

Goal Owner
William Cunion

Fall 2024 Update
Outreach with provosts and deans at other OAC schools is being conducted to benchmark these efforts.

Spring 2025 Update
We’re seeing encouraging momentum in our external engagement and partnership development efforts. Through the Center for Data Science and AI, we’ve placed students in internships focused on developing AI tools – an important step in building real-world experience and industry connections. While we’re still exploring how to expand these relationships into broader, more strategic partnerships, Colin Campbell has been actively opening doors through his work with the Alliance Chamber of Commerce, including multiple presentations this year.

In parallel, we’ve made exciting progress in forming partnerships with educational institutions. We now offer graduate credit opportunities – creating new revenue streams – through programs such as SHAPE America, the Canton Chamber Educational Bootcamp, the Bluecoats Band Director Camp, and most notably, we’ve become the exclusive continuing education partner for Stark County ESC. To support this growing demand, we’ve partnered with Ellucian to implement Instant Enrollment, a system that will allow us to efficiently manage high-volume training registrations and position us to scale quickly as new opportunities with external partners emerge.

Students leaving a local eatery with frozen yogurt

STRATEGIC ACTION #2

Enhance community and corporate partnerships, explore co-branding opportunities, and leverage our alumni network to allow for more community-engaged research and experiential learning for students.


Action Owners

Logan Aguiniga and Patrick Heddleston
   

Learn More About Alumni Engagement

2024-2025 GOALS AND UPDATES


Goal #1
Build relationships with businesses in the Alliance and surrounding community to foster financial and networking support. 

Goal Owner
Logan Aguiniga and Patrick Heddleston

Fall 2024 Update
An update will be available in the spring/summer of 2025.

Spring 2025 Update
The advancement team secured 13 Schooler Lecture Sponsorships totaling $36,000 in advance of this year's event featuring University of South Carolina Head Women’s Basketball Coach Dawn Staley in April. A call for athletic sponsorships went out to members of the Alliance Chamber of Commerce at the end of May, and our team is meeting with two members because of that communication in the coming weeks.

A local band performing in the Alliance community

STRATEGIC ACTION #3

Partner with regional officials and community leaders to foster continued collaboration and enhance Alliance and its offerings.


Action Owner

Gregory King
      

Learn More About Alliance

2024-2025 GOALS AND UPDATES


Goal #1
Continue conversations with city and business leaders and MKSK consulting to develop a plan for improvements in Alliance.

Goal Owner
Gregory King and Patrick Heddleston

Fall 2024 Update
An initial plan has been created by MKSK that involved a discussion between Aultman Alliance Hospital (AAH) and the University of Mount Union.

Spring 2025 Update
A final plan from MKSK has been successfully presented to both the Mount Union Board of Trustees and Aultman Alliance Community Hospital, marking a key milestone in this collaborative effort. Discussions are actively continuing around exciting development opportunities between the two campuses, with strong potential to enhance both institutional and community impact.

A student working in a criminal justice lab

STRATEGIC ACTION #4

Collaborate with other institutions to offer academic pathways to enhance affordability and reduce the time it takes to earn a degree.


Action Owners

Bryan Boatright and William Cunion
   

Learn More About Pathways and Articulations

2024-2025 GOALS AND UPDATES


Goal #1
Continue to explore course-sharing options with other four-year institutions.

Goal Owner
William Cunion

Fall 2024 Update
OAC schools continue to express interest in such collaborations, but nothing to date has gotten off the ground. The University is in discussions about using the Acadeum platform for a closed consortium and measuring the potential impact.

Spring 2025 Update
There’s no new update regarding this goal for spring 2025. While overall enrollment trends continue to highlight the value of collaborative models for low-enrollment courses and programs, there is still untapped potential among OAC institutions to fully realize these partnerships that has yet to materialize into action.